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We love - great ideas.
Our newest developer in to the philter family, Adrian, spotted this digital guitar, not yet even released but we think it's a great idea. In the creator's own words: "The gTar is a fully digital guitar that makes it easy for anybody to play music, regardless of experience. All you have to do is dock your iPhone in the body, load up the gTar app, and an array of interactive LEDs along the fretboard will show you how to play."
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Finding the answer to a little question called 'why?'
Have you ever wondered WHY you do what you do? Coming across the inspiring Simon Sinek TED talk a couple of years ago had me spending a lot of time pondering this question. Seeing him speak in Sydney this year, thanks to Business Chicks, helped me transform these thoughts into a black and white answer that feeds back into everything we do...
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We love - Pantone colours.
The Queen's Jubilee is not something we would normally blog about, but when Pantone is involved, we can't resist! They created a colour guide featuring her iconic monochrome ensembles. Genius!
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The importance of mobile site design.
I read an article on Google mobile ads blog the other day that carried the tagline: 'Small screen. Big opportunity.' I just LOVE that. I've been looking at awesome mobile sites for the last 12 - 18 months, I know how much I love it when something I need to do or find can be done (and here's the clincher) quickly and easily on my iPhone. Over that period I've also have heard an ever increasing amount of seriously persuasive stats that make me think 'how can businesses ignore mobile?'
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We love - jamming on the iPad.
Our art director, Ben, came across this app which has a pretty awesome interface design, allowing four people to play as a band on one iPad.It's all in the fingers kids!
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Semi-Permanent 2012.
Our team attended Semi Permanent last week. In it's own words "Semi-Permanent is a world leading design conference that to date has hosted 29 events in 9 cities, covering 5 countries, with over 200 speakers and 50,000 attendees. In 2012, Semi-Permanent celebrates ten years of events- that's a decade full of stories and wisdom from industry idols." I thought I'd share my highlights...
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We love - Paris vs New York.
It's amazing how much you can communicate with so little! Each illustration in this series by Vahram Muratyan captures both cities (Paris and New York), highlights how they contrast and makes you smile at the same time. The combination of the simplicity plus humour is what makes them so effective. It's not surprising that what started out as a blog has evolved into a book and series of prints.
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It's good to share.
Attending conferences and working with clients on their social media strategies, gets a girl (OK, woman) thinking about the changes that social media has brought about. More and more, for me, it's that word 'share'. It used to be that if you knew something you kept it close and secret. Now, however, there is far more potential in sharing your knowledge and establishing yourself as a thought-leader. Take a peek at my daily go-tos for everything print, digital and brand.
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We love - the reinvention of the book.
Printing of the written word is being reinvented in awesome ways! I can't take credit for this find and have to name-check Springwise, a site filled with awesome ideas from around the world. As with the web, it's all about usability, a song book that you can recycle for rollies while you listen to the music and written recipes that you can actually then use in the cooking (OK so you've then lost the recipe but it's something different and I want to try it!). Yes please.
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Social Media steps up its role in connecting professionals.
If getting a new job is often more about who you know rather than what you know, why not take advantage of your established network of Facebook friends? That’s the idea behind BranchOut, an app that builds on your existing Facebook profile and connections and extends them into a professional network. This also means you don't have to maintain two separate profiles on Facebook and LinkedIn. We’re hearing more and more about BranchOut, so it a LinkedIn killer?
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