Bloggy | Musings from a Graphic Design Studio

Have you found your balance in the social media scene?

We are endlessly being told we must engage our brands in social media. Brands of all types and sizes are seizing the opportunity to be in the mix of conversations that are globally consuming us – and our time. We have the tools to communicate with audiences we once only dreamt of, in the simplest of ways, and via mediums that are preferential to each individual. Yet getting your brand involved in social media comes with many questions...

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Have you found your balance in the social media scene?

we love - beertone.

Beertone is a pantone-style guide for true beer enthusiasts and colour lovers alike. Created by Alexander Michelbach and Daniel Eugster the guide references 202 Swiss beers, sorted from lightest to darkest. It captures everything you could ever want to know about the featured beer from alcohol volume to the colour information breakdowns (CMYK, RGB, SRM and HTML) and everything in between. To create the edition the duo travelled around Switzerland collecting their samples (can we app...

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We love – the 3rd dimension.

It is fascinating to think about the speed of the evolution of computers and the internet. Just a few decades ago computers were solitary creatures, not connected to each other, only able to communicate to the world through a rudimentary phosphor-monochrome monitor.

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we love - google glass.

Google has entered the realm of sci-fi with their new product 'Glass'. Project Glass is a wearable computer with head mounted display that lets you interact with what you are looking at in a hands-free format, controlled simply by your voice. Step into a world of augmented reality to take snaps or video of what you actually see, use google maps to get directions, access real time translator services and scroll through messages with your eyes. While the first versions of the glasses...

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we love - mod men.

The clever people at Shutterstock have come up with this quirky series of images comparing symbols from the TV show Mad Men to it's 21st century counterpart. Each image portrays to the left an iconic item from Mad Men, and on the right a match to it's modern day equivalent. The result is entertaining and an interesting reflection on the differences between now and then. Instead of lunchtime liquor we are opting for an organic smoothie, and the daily grind is made infinitely easier ...

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we love - playing with food.

Artist Hong Yi, nicknamed 'Red' is an artist who loves to play with her food. She creates inventive art pieces by slicing, dicing and arranging pieces of food on plates to make simplified artworks made entirely of edible ingredients. She has recently created a series entitled '31 days of creativity with food' where she has challenged herself to make a food-art scene every day with a white plate as her canvas. Some of her creations include rearranging the seeds of a dragon fruit to p...

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Retail Leaders Forum review - part 2.

My last blog listed my key takeaways from the Retail Leaders Forum. What I didn't touch on was the keynote speaker Sir Stuart Rose, former Marks and Spencer executive chairman and current Ocado chairman. An inspiring and insightful presentation Sir Stuart Rose said that sustainability is the next big topic for large retailers and if businesses fail to take notice they must prepare to fail.

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we love - stitched typography.

Graphic Designer Aries Wan has come up with this beautiful experiment combining traditional hand embroidery with CMYK colours to produce her own unique typography. It's an exciting combination of modern design and traditional techniques which urges people to appreciate type for more than something that is simply computer-generated. She says that "The idea of this is to tell non-design people that type is not cold but also contains feeling". Each letter uses two slightly offset prim...

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Retail leaders Forum review.

Last week I attended the Retail Leaders Forum, which brought together some of the biggest names in Australian retail, each offering insights into their operations and marketing. I wanted to share a few of my key takeaways which span the customer, service and inspiration, innovation, experience, location and relevancy.

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we love - google experiments.

Welcome to Web Lab. A series of interactive chrome experiments launched by Google and the Science Museum London that brings the extraordinary workings of the internet to life and demonstrates how the web has forever changed our connection to the rest of the world. Google describes it as 'the magic of the web brought to life' which is true as this first-of-it's-kind web-based exhibition is a fun example of what we can do together thanks to the internet. The exhibition features 5 exp...

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interesting bits and bobs about design, web and social media - the useful, the useless and everything in between.